Absolut Vodka Stops Exports to Russia
Swedish spirit maker The Absolut Company, distillers of Absolut Vodka, halted all exports of its liquor to Russia due to consumer backlash, the company said in a statement. Pernod Ricard SA, Absolut's parent company, recently said shipments to Russia had…
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resumed, generating fierce rebuke from consumers. “The reaction over the recent days is clearly reflective of the role Absolut plays for its extended community in Sweden,” Absolut CEO Stephanie Durroux said. "We acknowledge the significance of these long-standing and trusting relationships with our Swedish employees, partners, consumers, and the Swedish society at large."