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BSA|The Software Alliance adds Matthew Lenz, ex-Entertainment Software Association, as senior director-state advocacy, running BSA’s 50-state advocacy program … Horizon Media launches Horizon Sports & Experiences (HS&E), led by former Turner President David Levy, and former Momentum Worldwide Chair-CEO Chris Weil, who become co-CEOs and equity partners in HS&E; Michael Neuman, head of Horizon’s Scout becomes HS&E executive vice president … Fleet Space names Ramani Ventures’ Kevin Ramani chief revenue officer.

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Xerox announces John Bruno, ex-Storm Ventures and ex-Aon, as president-chief operating officer, after the promotion of Steven Bandrowczak to CEO earlier this year ... ASM Global promotes Alex Merchan to chief marketing officer ... Fixed wireless access company Tarano names former Silicon Valley Leadership Group CEO Carl Guardino vice president-government affairs ... Cybersecurity company Surefire Cyber names Jerry Bessette, ex-Booz Allen, chief operating officer ... ExtraHop, cloud-native network intelligence company, hires former Defy Security CEO Chris Scanlan, also ex-Cylance, as president-chief commercial officer ... Media cloud company Quickplay says Peter Cooper and Chris Mitchell, both ex-DirecTV, return to Quickplay as senior directors, respectively, customer success and infrastructure and operations.