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NAB's Smith to Testify at Senate COVID-19 Vaccine Communications Hearing

NAB CEO Gordon Smith is to testify at Thursday's Senate Communications Subcommittee hearing on “ways in which media is disseminating vaccine safety and COVID-health related information,” the Commerce Committee said Friday. The panel aims to “encourage Americans, particularly those in…

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rural areas and in communities of color, to get vaccinated. It also will explore what more can be done to encourage media outlets, including television, radio, and online platforms, to promote reliable and trustworthy vaccine information.” New Mexico Health Secretary Tracie Collins and Rutgers University communications professor Yonaira Rivera will also testify, Senate Commerce said. The hearing starts at 10 a.m. in 253 Russell.