Discovery, 'Fixer Upper' Hosts to Launch DIY Channel, App in Summer 2020
Discovery’s DIY Network will get a new name in summer 2020 as part of a network overhaul by Discovery and Fixer Upper hosts Chip and Joanna Gaines to create a multiplatform company offering linear TV and a TV Everywhere app,…
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they said Wednesday. Programming concepts in development focus on community, home, garden, food, wellness, entrepreneurialism and design for a long-form format. A new over-the-top video product will feature live and VOD programming including new short-form and long-form content. The Gainses will be chief creative officers of the yet-to-be-named company, and HGTV President Allison Page will be president. Also Wednesday, Discovery and YouTube announced a multiyear distribution agreement. Launching on YouTube Wednesday were Discovery Channel, HGTV, Food Network, TLC, Investigation Discovery, Animal Planet, Travel Channel and MotorTrend. The Oprah Winfrey Network, OWN, will launch by year end.