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Hasbro Pressing Trump Administration on ‘Terrible’ Impact of Tariffs, CEO Says

Though Hasbro products have escaped three rounds of Trade Act Section 301 tariffs implemented or proposed on Chinese goods, the toymaker is talking with the Trump administration and its congressional delegations “to ensure we’re communicating just how terrible an impact…

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an ongoing tariff or trade war” would have on the company and the U.S. economy, CEO Brian Goldner said on a July 23 earnings call. “Thus far we’ve only seen non-material changes to the tariff schemes of other countries that don’t really impact our business,” he said. Hasbro’s toy business “has not been part” of Section 301 duties that took effect July 6, “but we continue to monitor the situation,” he said. “We continue to talk and firmly believe in a free-trade environment as the best course for our company and for the industry.” Hasbro sources about 65 percent of its product in revenue terms from China, but “we’re moving more production outside China,” Goldner said. “We found some great new partners and territories that provide very-high-quality product that can meet with our specifications,” he said. Hasbro also draws about 25 percent of its U.S. revenue from products sourced from manufacturing sites it runs in five states, Goldner said.