CTIA Urges Caution as FCC Revises Rules for Emergency Alerts
CTIA urged the FCC to move with care on new wireless emergency alert rules, scheduled for a vote at commissioners' Sept. 29 meeting (see 1609080083). Revised rules should be tailored to encourage “voluntary private/public partnership with government stakeholders,” CTIA said…
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in a filing in docket 15-91. “It is crucial that changes to the WEA service are carefully developed and deployed to ensure that consumer experiences and expectations are properly managed,” the group said. “The wireless industry is concerned that excessive modifications to WEA may lead to confusion by the public or may overwhelm wireless subscribers with either confusing or duplicative information. This may have the unintended effect of subscribers choosing to opt out of the service.”