Cellular Connections Could Be Key to Next-Gen Smartwatch Uptake, Says NPD
Newer smartwatches with cellular connections that free the device from the smartphone could be a major driver for the next generation of smartwatches, said NPD analyst Eddie Hold in a blog post. “The freedom to completely untether from the smartphone…
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could become the next logical ‘killer use’” for smartwatch owners, allowing them to go sans phone during activities, he said Wednesday. Service fees stand in the way of the rise of the cellular-equipped smartwatch, Hold said. “Success will no doubt be related to the correct balance between service fees and how important the untethering aspect of these devices proves to be.”