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FCC's Proposed Privacy Rules Overemphasize Opt-in Approval, Think Tank Says

The FCC’s proposed privacy rules put too much emphasis on “opt-in approval,” which is “anachronous and ineffective,” said the Centre for Information Policy Leadership (CIPL), a think tank supported by industry, in comments filed at the FCC. “In the age…

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of big data analytics, the IoT, cloud computing and other modern information practices and uses, overreliance on consent and individual control may result in significant impediments to putting personal data to beneficial and productive uses, thereby frustrating or slowing down economic and social advancements without countervailing benefits to privacy or to individuals, as other, more effective mechanisms and tools to protect individuals are available,” CIPL said. The think tank is based at law firm Hunton & Williams and is supported by about 40 companies, according to the filing. Meanwhile, the FCC posted more than 1,000 privacy comments Monday in docket 16-106. “Your so-called Internet privacy rules, which give a free pass to the Obama Administration’s biggest corporate supporter -- Google -- are a sham and an insult to my intelligence,” said one typical comment. “Google does more to stalk me than any company in the history of civilization. Google's Chairman even admits how little he cares about my online privacy.” Roger Reyes wrote that Google’s exemption from the rules is a “blatant example of cronyism.” Google didn't comment.