Price, Features Stumbling Blocks to Widespread Smartwatch Adoption, Says ABI
Just 35 percent of respondents in a recent ABI Research study are considering buying a smartwatch in the next 12 months, said ABI Monday. More than 80 percent of those not planning to buy said their primary reason is that…
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they believe their smartphones can adequately address all the necessary functions a smartwatch can provide, said NPD. Most consumers have the impression that a smartwatch “is a smartphone accessory rather than an independent device," said analyst David McQueen. Voice interaction "will help fit more features in a smaller, fashionable package," said analyst Sam Rosen.