Wearables Company Sensoria Eyes Q1 Launch for Runners' Smart Socks
Wearables company Sensoria will launch in Q1 a line of $99 smart socks designed for runners. The socks, which incorporate textile sensors, pair with a Bluetooth Smart anklet that attaches to the cuff of one sock with a magnet. The…
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sensors deliver standard fitness tracking data including number of steps, calories, altitude and distance and add information specific to the foot such as track cadence, foot landing technique and weight distribution, the company said. The socks “may help” runners identify poor running styles that could cause pain, the company said. The accompanying mobile app coaches a runner in real time with audio cues, it said.