The American Cable Association said “mandated a la...
The American Cable Association said “mandated a la carte” video programming isn’t the answer to the problems in the video market, following the introduction of Sen. John McCain’s, R-Ariz., TV Consumer Freedom Act (CD May 10 p2). The bill does…
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seek to stop video programmers who “use their formidable market power to impose tying-and-bundling requirements on unwilling distributors. The result is that consumers must subscribe to large pay-TV packages that are populated with dozens of unwanted channels,” said ACA President Matt Polka in a news release. “ACA does not believe that mandated retail a la carte for every channel offered is the answer, but we look forward to working with Sen. McCain in helping shape policies that deal with the influence of programmers in a manner that gives distributors the genuine ability to create consumer-friendly programming packages as a substitute for the all-or-nothing status quo that enriches programmers but frustrates millions of consumers."