ICANN should increase protections for trademark holders before it rolls out new...
ICANN should increase protections for trademark holders before it rolls out new generic top level domains, the Association of National Advertisers (ANA) said in a letter last week, which the group released publicly on Tuesday (http://bit.ly/14pVCtu). Specifically, ICANN should create…
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a Limited Preventative Registration (LPR) system, through which trademark holders could easily and inexpensively register their trademark across all domain registries, ANA Executive Vice President Dan Jaffe said. “The LPR is an eminently reasonable and implementable proposal,” and 60 companies -- including companies like Coca-Cola and Verizon and groups like the American Intellectual Property Law Association and the National Cable and Telecommunications Association -- have said an LPR system “would be the single-most significant protection for consumers and brand holders,” he said.