Nielsen said 20.6 million people tuned into TV coverage of...
Nielsen said 20.6 million people tuned into TV coverage of Monday’s Inauguration between 10 a.m. and 4:30 p.m. Eastern. That marked a drop from the 37.7 million who watched at least part of the 2009 Inauguration coverage, it said. The…
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NAB touted the higher ratings of broadcast networks that covered the event compared to cable networks. “Once again, when Americans wanted to watch history in the making they turned to broadcast television,” an NAB spokesman said.