LIN Media said it started a new mobile marketing company...
LIN Media said it started a new mobile marketing company called LIN Mobile. LIN Mobile’s operations will be based in LIN’s digital sales headquarters in New York City and it will be led by Kevin Wassong, most recently president of…
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Minyanville Media. The unit, which will report to LIN Media Senior Vice President Robb Richter, will “provide mobile marketing solutions for clients nationwide,” LIN said. “Our investment in mobile demonstrates our commitment to responding to advertisers’ needs and providing them with the most effective marketing channels,” said LIN CEO Vincent Sadusky.