Windows Phone will grow from 4.5 percent of smartphone sales
Windows Phone will grow from 4.5 percent of smartphone sales in 2012 to 13 percent in 2017, “putting it in third place behind iOS and Android,” Ovum analyst Nick Dillon projected Monday as Microsoft launched Windows Phone 8. Windows Phone…
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8’s success is “crucial to Microsoft, which has failed to make meaningful inroads with its re-designed mobile OS since its launch two years ago,” he said, calling mobile the company’s “weak-spot.” Windows Phone has “struggled” to find consumer acceptance, he said. But in the past year, Microsoft has “built consumer familiarity with the new design by extending it to both its Xbox console and its PC and tablet operating system, Windows 8,” he said. There has been a rise in “optimism and support for the platform from both vendors and mobile operators,” he said.