Through Sept. 30, about $1.33 billion was spent on political...
Through Sept. 30, about $1.33 billion was spent on political TV ads during the current election cycle, Wells Fargo analyst Marci Ryvicker wrote investors, citing data from Kantar Media’s Campaign Media Analysis Group. That includes local and national network ad…
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sales. Funds raised among federal candidates during the current cycle reached $4.1 billion by Aug. 31, up 7.7 percent from July 31, she wrote Wednesday. TV stations in the Washington, D.C., market have seen the largest amount of political ad revenue of any market in the top 30, she said. Cleveland, Las Vegas, and in Florida Tampa-St. Petersburg and Orlando-Daytona Beach round out the top five on her list. In smaller markets, political ad sale are making up a much larger share of overall station revenue, she said.