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The worldwide market for green data centers will grow to...

The worldwide market for green data centers will grow to $45.4 billion by 2016, up from $17.1 billion this year, Pike Research predicted in a report. The industry will grow due to a combination of rising energy costs, environmental concerns,…

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increased demand for computing power and economic pressures, the firm said Friday. “There is no single technology or design model that makes a data center green,” Research Director Eric Woods said in a news release. “In fact, the green data center is connected to the broader transformation that data centers are undergoing -- a transformation that encompasses technical innovation, operational improvements, new design principles, changes to the relationship between IT and business, and changes in the data center supply chain” (http://xrl.us/bnprzm).