Media strategy firm Revolution Messaging asked the Federal Election Commission...
Media strategy firm Revolution Messaging asked the Federal Election Commission for an advisory opinion making it easier for people to make contributions to federal election campaigns via text message (http://xrl.us/bnizgq). “If the Federal Election Commission is serious about helping federal…
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political committees take advantage of the most innovative technologies, they will consider these changes,” said CEO Scott Goodstein. He’s a longtime adviser to Democratic candidates on media strategy. “We recognize and are empathetic to the carriers’ concerns regarding liability, but we need to achieve a balance that protects the carriers [which] also fairly opens the system to the campaigns who want to utilize it,” Goodstein said. The firm wants the FEC to rule that campaigns can share short codes. Revolution Messaging also complained about the fees charged by carriers. “Currently, carriers can charge a service fee of 40 percent, which is higher than the usual and normal rate for non-profit organizations,” it said. “In fact, purveyors of pornography and horoscopes are the types of organizations that pay up to a 40 percent service fee. Political committees should not be treated the same as these types of organizations, and the rate should be low enough to make the service competitive with credit card processing."