A TV broadcaster and a cable network jointly lobbied the...
A TV broadcaster and a cable network jointly lobbied the FCC to support the Digital Media Association’s request to give video programming distributors (VPDs) as much time as makers of consumer electronics to meet Internet Protocol captioning rules. “Enhanced Captioning…
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features” can’t be available on “that same timeline” required of VPDs in the IP captioning order, Viacom and Disney’s ABC said. “We agreed with DiMA that providing VPDs only 6 months to implement these features was unrealistic, particularly in light of the fact that device manufacturers have significantly longer to implement these same features in devices.” VPDs should get an industrywide waiver until Jan. 1, 2014, as DiMA requested for enhanced features, given “providing this functionality in the online environment is much more complex than simply repurposing basic captioning,” executives of the companies reported telling an aide to FCC Chairman Julius Genachowski. “Even after the basic code is made available, VPDs customize their media players and will need to do substantial software development on their own,” Tuesday’s ex parte filing in docket 11-154 said (http://xrl.us/bnbow5). “Synching up the compliance dates for device manufacturers and VPDs is desirable because of the interrelationship between these parties in the provision of Enhanced Captioning features.” The NCTA, MPAA and NAB also last week lobbied commission staff for DiMA’s waiver (CD June 13 p16).