Campaign Media Analytics Group President Ken Goldstein and Vice President...
Campaign Media Analytics Group President Ken Goldstein and Vice President Elizabeth Wilner expect more political ad sales in 2012 than in previous elections, they told investors Monday, according to a note from Wells Fargo analyst Marci Ryvicker, who hosted a…
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teleconference with them. But it does not sound like any incremental spending will come from broadcast TV, Ryvicker wrote. “The biggest upside surprise could be in political ad spend on the internet,” she said.