The FCC should extend the viewability rule, not “reverse course by...
The FCC should extend the viewability rule, not “reverse course by replacing it with a regime sought by cable, in which the viewability standard is met even if consumers must purchase equipment” to watch TV stations guaranteed subscription-video carriage, the…
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NAB said. That “would contravene multiple provisions of the Communications Act,” it said of cable requests (CD April 9 p11) on a rulemaking notice asking whether to sunset a requirement that some systems carry in HD and standard definition must-carry signals. “The cable industry’s proposal would allow cable operators to discriminate by, for example, offering non-broadcast programming in a viewable format but not local broadcast signals,” the association reported executives told Chief Bill Lake and others in the Media Bureau’s front office. “Consumers that subscribe to hybrid systems would have to determine why they can no longer view must carry stations, identify what equipment is needed to view them, order and pay for equipment to view those signals, and install or arrange for installation.” Friday’s ex parte filing is in docket 98-120 (http://xrl.us/bm3333).