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Levi's Water-Less Jeans to Reduce Water Usage in Denim Manufacturing

To take action on global water usage, the Levi's brand has launched a line of stonewashed water-less jeans. Manufacturing of these jeans reduces water usage by an average of 28% per pair and up to 96% for some styles. An…

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average pair of Levi's jeans needs 42 liters of water to be dyed, washed, and finished and 21 liters of water is used every time they are washed by consumers.