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NeuStar, the Direct Mktg. Assn. (DMA) and the Newspaper Assn. of ...

NeuStar, the Direct Mktg. Assn. (DMA) and the Newspaper Assn. of America (NAA) told the FCC they were working out the details of a data file that would allow telemarketers to meet regulatory obligations in the face of wireless…

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local number portability (LNP). DMA had raised concerns on how telemarketers could be notified when a wireline number changed to wireless following the Nov. 24 implementation of wireless LNP. The Telephone Consumer Protection Act (TCPA) prohibits autodialed telemarketing calls to wireless phones. NeuStar had suggested several possibilities to address that notification problem, including a secure Web site for telemarketers receiving routine updates on wireless numbers. DMA, NAA and NeuStar outlined for the Commission last week a file-based service that would feature a secure Web site for telemarketers using autodialing technology to download information on newly ported wireless numbers. The groups plan to create a mechanism for accessing such data, the frequency of providing the data, the actual information required, restrictions on data use and the service’s pricing. In an ex parte filing, they said: “It was acknowledged that there is a regulatory element impacting entities that need to comply with TCPA to complete resolution in view of the varying ways telemarketing programs are carried out, but this issue does not involve NeuStar and will be addressed by the interested parties with the FCC once the specifics of the wireline-wireless porting data program are resolved.”