One-third of Americans with home Internet access would give up TV...
One-third of Americans with home Internet access would give up TV rather than Internet if they had to choose between them, according to Arbitron/Edison study. Figure is even higher (47%) for those who regularly access streaming media, study said.…
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Vp- Gen. Mgr. Bill Rose called figures “amazing” given newness of Internet. Full study, Streaming at a Crossroads, is to be released Feb. 2 at Radio Ad Bureau conference in Dallas.